Episodes, distilled in writing.
The assets are the people. Musa Kalenga on grind culture and the shared value agency
Musa Kalenga, group CEO of the Brave Group, on why creative industries burned their people out, and the dare, care and share model he built instead.
Just when you cracked SEO: Luke Marthinusen on AEO and AI search
Luke Marthinusen of MO Agency on what AEO actually involves, why backlinks no longer count, and where AI helps a marketing team — and where it doesn't.
Are your digital ads reaching real people? Marc Dhalluin on ad fraud in SA marketing
Marc Dhalluin on why there are more ads bought daily than humans could ever see — and what South African marketers should actually do when the impressions aren't real.
Connecting the dots: The art and strategy of CX
Charné Munien on why customer experience is your full ecosystem — not just your channels — and how SA marketers can start building better CX without a massive budget.
The Agile Solo Marketer: Strategies for impact and AI integration
Amy Hopkins ran marketing for Africa Padel as a department of one. We talk through using AI strategically while keeping relationships at the centre of the work.
38 episodes, and counting
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The Solo & Lean Marketer's Field Guide
For SA marketers who are the whole marketing department.
AI for the South African Marketer (2026)
What's actually working with AI — past the hype.
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